EMG Talent Group is the creator representation division of Elite Media Group LLC.
Creators gained audiences. Brands gained a powerful new channel. But the infrastructure supporting those relationships remained fragmented, manual, and overly focused on short-term transactions.
EMG was built to connect experienced representation with technology, owned media, business strategy, and a model that creates more ways for creators and brands to build lasting value.
Creators deserve more than management. Brands deserve more than spreadsheets.
CEO & Co-Founder
Charlie brings more than 20 years of experience in digital media, including more than 10 years in influencer marketing. Throughout his career, he has worked with numerous Fortune 500 brands and developed a deep understanding of how media, performance, brands, creators, and audiences connect.
His vision for the In My City ecosystem is rooted in being there for people through life's toughest moments and the meaningful moments that shape everyday life.
COO & Co-Founder
Matt leads operations and helps turn EMG's vision into connected systems, products, partnerships, and working businesses. His focus spans operational structure, business development, owned media, creator strategy, and the integration of EMG Talent Group with EMG Loop and the In My City ecosystem.
He brings a builder's mindset to the company: clarify the opportunity, create the system, and keep improving how the parts work together.
The parent company building and operating technology, media, marketing, and business infrastructure.
The creator representation and brand partnership division.
The operating platform connecting relationships, workflows, campaigns, automation, AI, and insights.
The growing owned media ecosystem serving meaningful consumer needs across distinct verticals.
Dedicated destinations where signed creators showcase, collaborate, build authority, and explore opportunity.
Help people navigate meaningful moments through trusted experiences, trusted voices, and better-connected information.
Meet the standard guiding every relationship we develop.
